'Dale the Moose' were featured after Author Esteban Serrano and Illustrator Annalise Escamilla were announced to be on the show that Tuesday on the KSAT-12 daytime variety show, just days before the book would officially be out to the public. The interview also features Noah Adams, the founder of the Stay Strong Foundation, Dale's current collaboration.

Esteban and Noah even expanded to talk about their alumni relations to Central Catholic High School in San Antonio, and how they came to collaborate to support a great cause!

'Dale the Moose' was featured as apart of the "Good People" segment on the show. While Esteban, Annalise, nor Noah appeared to talk about the book or the collaboration, Clarke Finney of KENS 5's morning variety show described what the three of them were doing with the book, and the Stay Strong Foundation collaboration.